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New Sales Person Joins The Lively Crew


We are delighted to announce that we have welcomed a new sales person to the team, with the arrival of Jaki Holland.

Jaki, who completed a successful work experience placement with us, has joined The Lively Crew's Sales Team, with an emphasis on promoting the Enviro-Pod product range, focussing on Fresh Pod.

Initially based in our Norwich office on Yarmouth Road, Jaki is hoping to grow the company by taking Fresh Pod into new markets, particularly her native London moving forward.

"I am really excited to be joining The Lively Crew and working on Enviro-Pod and Fresh Pod. The whole range really appealed to me and the savings the products can make to both people's wallets and in lowering their carbon footprint make them a natural choice for environmentally conscious individuals in this difficult economic period. I am already receiving some great feeback about the products and I can't wait to develop the entire range further" said Jaki.

For more information on either The Livley Crew or Enviro-Pod, please contact a member of the team on 01603 702374 or email info@thelivelycrew.co.uk.





Published on 01-Aug-2012 12:00 with No comments  
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Major European supermarket transportation innovation


UK-based thermal insulation cover manufacturers Enviro-Pod have launched a unique internal roll cage lining which is currently being used to transport chilled goods throughout Spain for a major supermarket chain.

The new innovation is designed to fit within a roll-cage, allowing produce to be sealed at a chilled temperature for long periods, without the need for electricity or any other assistance. Having the material secured inside the cage gives it protection by reducing wear and tear and reducing the chance of produce becoming unsecured in transit.

Independent tests have proven that Chill Pod’s use of NASA’s Flectalon technology can result in a considerable reduction on fuel costs and the carbon footprint of transport companies and storage units, by maintaining temperature, without the need for an additional fuel source. By removing refrigeration from delivery vehicles, companies are also able to increase their distribution capacity, reducing the number of journeys required.

The unique insulating properties of the covers are constructed from a flat polymer sheet, coated with a thin layer of aluminium which combines conventional trapped air thermal insulation with multiple mirror finish surfaces to maintain the correct temperature of the product contained within. When tested against a competitor the unique Chill Pod design saw an increase of only 3.4 degrees over a 12 hour period, compared to 7 degrees by a leading competitor.

Chill Pod Director Valerie Bullard added “With transportation costs spiralling and legislation on corporate carbon reduction tightening, it is important that we look at innovative solutions. The flexibility and performance of the material means that the Chill Pod range of covers provides the solution the logistics industry has been waiting for. Independent tests prove that Chill Pod can lower costs and reduce the carbon footprint of any business using temperature controlled transport, at a time when an estimated 15% of energy usage in industrialised countries is devoted to refrigeration.”

Manufactured in the UK, Chill Pods can be tailor made to specific client specifications. Chill Pods are lightweight, hard wearing and water resistant and boast excellent impact and abrasion resilience.

For more information please call 01603 702374 or email info@enviro-pod.co.uk



Published on 10-Jul-2012 12:00 with No comments  
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We are 10 Years Old!


The Lively Crew is celebrating 10 years in business in July with a brand new look. The business has grown and diversified over the years to compete in an ever increasing competitive market place. A lively and experienced team mixing wise heads with the exuberance of youth, the business continues to deliver exceptional marketing activity for organisations of all shapes and sizes across a diverse range of business sectors including public and private sector organisations.

We only work with people we like and we believe we can make a difference to their business. Results driven we don't just take the money. We have no Porsches in the car park we don't have time for the test drive as we are too busy driving client business.

The Lively Crew is one  of a group of companies, wholly owned or part shared with like minded business partners. One of the founders Valerie has a keen interest in saving the planet and through two of the sister companies Fresh Pod and Enviro-Pod is one a mission to reduce energy consumption and food waste through the food supply chain. (websites). Watch this space - proven technology is starting to make a difference!

Sustainability comes in many forms and out to prove that public sector money should be used to drive economic development on an ongoing basis and not channelled into project, short term, based programmes BOLD Directories was formed. How pleasing that forward thinking teams such as those at Broadland, Breckland and South Norfolk invested in business directories for businesses and which have ultimately bought the District Councils and local businesses closer together.

Proud to be a family business. Family owned businesses have been and continues to be a major contributor to economic growth. It's not just about numbers, emotive issues are complex and at the forefront of many of family/owner controlled organisations and where many professional services focus on the revenue share and issues Trilogic Family Office works closely with families on structures and ownership issues through the generations.

So we haven't been sitting on our seats for the past decade. Life is good, business is good and the Crew are getting increasingly livelier to the benefit of our growing customer base.

The Lively Crew have recently rebranded, to coincide with 10 years in business, delivering first-class marketing, sales and events work for businesses across the private, public and third sectors has taught us a thing or two about what works and why. That is why we are offering businesses the chance to tap into our expertise with a FREE two-hour session to review your current marketing activity and how you could move forward.

Our portfolio of services and businesses has grown steadily in the last decade. Being a true full-service marketing agency we offer; Marketing Consultancy, Direct Marketing, PR, Event Management, Website Management, Copywriting, Telemarketing, Database Management and Media Buying as well as Branding and Design.

Our growth means we now operate from 34a Yarmouth Road in Norwich and The Workshop in Bridgham, meaning we have Norfolk covered.



Published on 06-Jul-2012 12:00 with No comments  
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New adhesive spells end for cracking mattresses


Traditionally the adhesive technology used in the mattress manufacturing process has utilised an adhesive designed for use in packaging. Whilst it does the job, the traditional packaging adhesive lacks flexibility and can ultimately affect the standard of the finished product and in turn the quality of the night’s sleep offered.

Adhesive specialists KMS have developed and gained accreditation for a new generation of hot melt adhesive, specifically for mattress manufacturers.

The new hot melt Intact® H906 can be used in all types of existing hot melt system and has been specially developed for manufacturers who require a superior pocket sprung mattress assembly. The unique adhesive has exceptional bonding properties to non-woven materials, PU foam and textiles. It has the correct open and setting time for automatic pocket spring assembly machinery and melts easily in the glue tank.

In addition, unlike standard hot melts, Intact® H906 remains highly flexible which helps prevent the cracking noise and poor adhesion that is commonplace with inferior grades of hot melt glue, such as those designed for use in packaging that have been traditionally used in pocket sprung manufacture.

Intact ®H906 is already used by leading mattress manufacturers who have found that not only does it provide a stronger bond; it has also improved the sound of the mattress, eliminating the cracking noise associated with other hot melts. Intact ®H906 has passed the manufacturers tests when rolling the mattress for packing, with the adhesive bond remaining strong and flexible.
With manufacturers competing in a tough environment the use of superior materials in the production process can add a competitive advantage.  

Fred Dunn Business Development Manager at KMS Adhesives said “At KMS Adhesives, we only manufacture the best quality adhesives and using a packaging hot melt for the pocket sprung within mattresses was not consistent with our aim of providing the very highest quality. As such, we are proud to be launching Intact ®H906. We are so confident that this will revolutionise the way that we make mattresses in the UK, we are offering a free supervised trial. Intact ®H906 can be easily demonstrated on any production line without the need to change any equipment to ensure that production continues.”



Published on 18-Jun-2012 12:00 with No comments  
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Breast Aid Launched in UK


 We are delighted to announce the UK launch of a fantastic new product from our sister company Enviro-Pod, which can prevent and cure problems and pain associated with breast feeding; Breast Aid.

Breast-Aid pads are the ultimate natural aid for all Mums who want to breast-feed their babies easily and comfortably, and make this unique time with their babies pain and stress free.

These breast warmers are designed as a natural and effective aid to help prevent or ease the common problems associated with breast-feeding, such as:

  • Mastitis (inflammation of the breast)
  • Nipple Vasospasm
  • Letdown
  • Engorgement
  • Expressing
  • Blocked Ducts
 
The pads utilise NASA technology and uses a mother’s natural body heat, to help prevent and cure problems including mastitis, engorgement, blocked ducts and nipple vasospasm. They also provides fast and effective relief from hard, sore or lumpy breasts and can help with expressing and blocked ducts. They are also ideal for new mothers choosing not to breast feed and having to deal with milk reduction.

Prevention is better than cure, the pads are also recommended to be used immediately after birth as a protection against any potential breast pain problems.

Warming the breasts with Breast Aid is a fast and easy way to help relieve the pain and discomfort, and help the milk flow more easily. Continuation of frequent feeding, to try and "empty" the breast , will help unblock the milk ducts. Feed on the affected breast first. Changing the baby's feeding position may also help.

For more information, or to order your Breast Aids, call 08456 345 185 or email info@enviro-pod.co.uk



Published on 26-Jan-2012 12:00 with 3 comments  
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